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MCP Servers & Claude Skills for Marketers

Plug Claude or ChatGPT into your ad accounts, CRM, analytics and CMS. 40 marketing MCP servers with setup guides, 17 Claude skills, and the AI tools worth paying for.

Popular marketing MCP servers

All 40 servers →
ads

Meta Ads MCP Server

Meta Ads MCP guide: connect Facebook and Instagram ads to Claude with Meta's official server. Pull reports, draft campaigns, and set guardrails on spend.

https://mcp.facebook.com/ads free
ads

Google Ads MCP Server

Google Ads MCP setup: run Google's official read-only server in Claude to query campaigns with GAQL. Plus hosted options if you need to make changes.

pipx run --spec git+https://github.com/googleads/google-ads-mcp.git google-ads-mcp free
analytics

Google Analytics MCP Server

Google Analytics MCP setup for Claude: Google's official GA4 server runs reports, funnels and realtime data. Free, read-only, needs a Google Cloud project.

pipx run analytics-mcp free
seo

Google Search Console MCP Server

Google Search Console MCP for Claude: ask about queries, clicks, CTR and indexing in plain English. Free, open source, runs on your own Google credentials.

uvx mcp-search-console free
crm

HubSpot MCP Server

The official HubSpot MCP server connects Claude to your CRM: contacts, deals, campaigns, marketing emails and blog posts. Setup, safety and prompts.

https://mcp.hubspot.com free
social

LinkedIn MCP Server

LinkedIn MCP guide: there's no official server, so here's the best community option for Claude, what it can do, and the account-ban risk to know first.

uvx mcp-server-linkedin@latest free
ecommerce

Shopify MCP Server

Shopify MCP options compared: the official Shopify connector for Claude and ChatGPT, the Dev MCP for builders, and open-source shopify-mcp. Setup and risks.

Claude: Settings > Connectors > Shopify free
seo

Semrush MCP Server

The official Semrush MCP puts keyword, backlink, traffic and project data inside Claude and ChatGPT. Hosted, OAuth login, runs on your Semrush API units.

https://mcp.semrush.com/v2/mcp paid
content

WordPress MCP Server

WordPress MCP options for Claude: the official WordPress.com connector, or the MCP Adapter for self-hosted sites. Draft posts, edit pages, moderate comments.

@automattic/mcp-wordpress-remote freemium

Claude skills for marketing

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Frequently Asked Questions

What is an MCP server?

MCP (Model Context Protocol) is an open standard that lets an AI assistant like Claude or ChatGPT talk to other software. An MCP server is the adapter: install one for Meta Ads, HubSpot or Google Search Console and your assistant can read that data and, if you allow it, take actions there. No copy-pasting CSVs into a chat window.

Which MCP servers should a marketer install first?

Start with the platform where you spend the most time pulling reports. For most teams that is Google Analytics, Google Search Console or Meta Ads. Add your CRM (HubSpot, Salesforce) next, then your CMS if you publish a lot. Three well-chosen servers beat fifteen you never use.

Official or community MCP server: which one should I use?

Use the official server when the vendor ships one. Meta, Google, HubSpot, Shopify and Semrush all do now. It's maintained, it uses proper OAuth and it won't break when the API changes. Community servers still win when you need a feature the official one skips, or when there's no official option. Every MCP page here tells you which is which.

Can an MCP server spend money or change my campaigns?

Some can. Ads MCPs with write access can create campaigns, change budgets and pause ads. Start with read-only permissions, check what tools the server exposes, and keep your AI client set to ask before running actions. Treat it like giving a junior media buyer access to the account.

What are Claude skills and how are they different from MCPs?

An MCP server gives Claude access to a tool. A skill tells Claude how to do a job: your SEO audit checklist, your brand voice rules, your ad copy framework. You usually want both. The MCP pulls the data, the skill decides what to do with it.

Do I need to code to use MCP servers?

Not anymore. Most official servers are remote: you paste a URL into Claude or ChatGPT connector settings and log in. Local servers need a JSON config file and Node or Python installed. Our setup guides include the exact config for each one.

Is vibe-market.ing free?

Yes. Every listing, setup guide and skill is free to read. Nobody pays to get listed. If you built an MCP server, skill or tool for marketers, submit it and we will review it.